How to Optimize Your App for the Holiday Season
The holidays are increasingly becoming the prime season for app developers. This year, eMarketer estimates that the mobile industry will make up an impressive 16% of all e-commerce revenue during the...
View ArticleThe 2013 Holiday Season By The Numbers
As we mentioned in a previous blog post, the holiday season is the prime season for the mobile economy and for app developers. The 2013 holiday season was no different as app downloads broke records...
View Article2013: The Year of the App in Review
2013 was a record year for the mobile app industry. As mobile phones continue to spread around the world, apps are being downloaded more frequently and used more often. The two biggest app stores at...
View ArticleUser Acquisition & User Retention
User acquisition and user retention are really two sides of the same coin, and both are important for app developers once their app is published on an app store. All developers want to get users in...
View ArticleWhat We Can Learn From King’s IPO Filing
In case you haven’t heard, King, the maker of popular mobile game Candy Crush Saga, has filed for an IPO (Initial Public Offering) in the United States. Reports have now come in that King made over...
View ArticleThe State of the App Stores: Q1 2014
App Annie has just released their quarterly app intelligence report which tracks trends across the mobile app industry. Although there haven’t been any dramatic changes in the app industry from last...
View Article5 Ways to Improve Your Latest App
About the Author: Kayla Matthews is a business productivity blogger with a passion for startups and independent creations. Follow her on Google+ and Twitter, or check out her blog Productivity Theory,...
View ArticleIndie Developers Face Challenges on the App Store
Since the beginning of the mobile app economy, the App Store has always been driven to new heights when small, independent game companies released a surprise hit. Just look at Supercell, Rovio,...
View ArticleNew Game Subcategories Help Indie Devs
In April 2014, Google rolled out and update to the Google Play Store. In this update, Google made a lot of changes to the “Games” app category. Instead of the original 6 main game sub-categories,...
View ArticleThe Trick to Building a Million-Dollar App
About the Author: Kayla Matthews is a business productivity blogger with a passion for startups and independent creations. Follow her on Google+ and Twitter, or check out her blog Productivity Theory,...
View ArticleGuest Post: 5 Key Ideas Behind Making a Successful App
About the Author: Morna Collins is a professional writer as well as blogger. She writes about research and analyzes current market scenarios on different topics and loves to share this informative...
View ArticleThe App Store’s 7-Day Cliff
Every time a new app is uploaded to and approved by the App Store, it appears in the ‘New Releases’ chart of its respective category. This placement is a great way for developers to gain some initial...
View ArticleHow To Avoid Making a ‘Zombie’ App
About the Author: Kayla Matthews is a business productivity blogger with a passion for startups and independent creations. Follow her on Google+ and Twitter, or check out her blog Productivity Theory,...
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